


Hard to believe that a courageous band of dealers have been able to change the course of history, but May marks 4-years of The National Powersports Dealer Association (NPDA) unwavering commitment to empowering powersports dealers and advancing the industry. Since its founding by a visionary group of dealer principals back in 2021, NPDA has become the unified voice for dealers nationwide, working tirelessly to support their success, sustainability and influence.
“As we celebrate our fourth anniversary, we reflect on the progress we’ve made and the community we’ve built,” says NPDA Chairman Bob Kee. Now Dealer Members in all 50 states, plus Puerto Rico, are teamed with more than two dozen partners to support its PURE intention to Promote, Unite, Represent and Educate dealers. “We are energized by the road ahead and committed to helping every Dealer thrive in a rapidly evolving market. We welcome you to join us as a Member or Partner to provide support for our mission.”
Founded on the belief that dealers deserve strong, centralized representation, NPDA has grown rapidly in both membership and impact. In 2024 and 2025, the association experienced significant achievements that underscore its mission: to drive retail excellence and profitability.
Key Accomplishments Over The Past Year:
● Milestone Moment: 2025 saw the debut of DealerConnect, the NPDA’s visionary initiative to foster a more connected, informed and empowered powersports dealer network.
● H-D Council Advocacy: The NPDA’s Harley-Davidson Council achieved worldwide recognition thanks to its efforts to advocate for sustainable profitability on behalf of the NPDA’s Harley-Davidson Dealer Members.
● Launch Of The EDGE Educational Platform: A comprehensive online training platform tailored for dealers and their staff — in the name of Education, Development, Growth and Excellence.
● Expanded Member Services: From exclusive vendor partnerships to real-time benchmarking tools on the EDGE webinars, NPDA continues to provide real business value to its members.
● Membership Growth: Dealer membership has increased 40% since early 2024, showing strong nationwide support and growing recognition of NPDA’s value to the industry.
● A Network Is Born: NPDA Members are now proud owners of Powersports World TV, a digital TV channel that was launched in 2024 on behalf of the industry to build ridership.
Dealers and industry partners are invited to join NPDA in commemorating these milestones and coming together at DealerConnect in September:
Dealers can join the NPDA at npda.org/dealer